This holiday season, why guess when you can know? A recent survey conducted on the Invisibly app dives deep into what men truly want, revealing clear preferences that validate old traditions while confirming some new trends. With over 500 respondents, our survey data provides you a roadmap for picking the perfect gift that hits the mark without hitting your bank account.
Tech Tops Wishlists
It’s hardly a surprise that tech leads as the favorite gift category among men, and our survey shows just how strong the appeal is:
- 42% have tech gadgets at the top of their lists, prioritizing devices that add ease and enjoyment to their lives. Of those respondents:
- 35% go for smartwatches, the ultimate mix of style and functionality.
- 28% prefer wireless earbuds, balancing work and play in one.
- 22% want fitness trackers, reinforcing trends supporting health and personal improvement.
- 15% are interested in portable speakers, bringing quality sound on the go.
From smart devices to fitness tech, practical meets innovative here—and men are clearly choosing gifts that level up their everyday routines.
Experiences Matter Most
Gone are the days of only gifting things; experiential gifts are in demand. Men are choosing memories over material, with some intriguing numbers to back it up.
- 36% of men love receiving experience-based gifts, whether it’s tickets to an event, a weekend getaway, or a class to learn something new.
- 42% enjoy these occasionally, showing that experiential gifts are solid options across the board.
For younger men under 30 especially, experience-driven gifts are a win. Instead of another item on the shelf, why not give him something he can remember? Bonus points if you can share the experience with him as well – it’s like you’re gifting yourself in the process!
Prioritizing Comfort in Clothing
When it comes to apparel, comfort takes the top spot. The survey data shows clear patterns here:
- 45% prefer casual wear—styles that are versatile, easygoing, and ready for any situation.
- 25% lean towards sportswear, reflecting the popularity of active lifestyles.
- 12% favor practical accessories, completing their looks with purpose.
Fashion-forward items might turn heads, but when it comes to gift-giving, the comfortable, functional option is often the best choice.
Sentiment Matters More Than You May Think
Our data challenges the notion that men only want practical gifts. In reality:
- 72% appreciate sentimental gifts that show thought and care.
- Only 28% aren’t looking for sentiment in their presents.
A carefully chosen gift with a personal touch—like a photo book of favorite moments or a small custom item—has more impact than you might think. It turns out thoughtfulness matters, and men who value sentiment often appreciate experience-based gifts as well.
Diverse Entertainment Preferences
Entertainment gifts are also strong contenders, with interests spanning across categories:
- 28% say they’re into video games
- 26% prefer music-related items, from vinyl records to concert tickets
- 24% enjoy movies, making a favorite film or streaming subscription a great pick
- 22% appreciate a good book, signaling room for thoughtful choice in genres they love
A well-chosen entertainment gift lets you lean into his personal tastes. Whether he’s a gamer, a music lover, or a film buff, this category offers room to tailor gifts that hit the right note.
Still Not Sure What To Get Him? Send Him a Gift Card with Invisibly
Is he easy to please? Or worse, super picky? You can always go the tried-and-true gift route of the perfect holiday gift card. With the Invisibly app, you can turn your opinions into gift cards from top brands like Amazon, Target, and DoorDash. Just download the app, create an account, and start earning points by sharing your thoughts through quick surveys.
Here’s how it works:
- Download the app and create a profile.
- Take Surveys: Earn points by participating in quick, fun surveys.
- Connect & Earn: Link your most active debit or credit cards via Stripe to share your shopping history and automatically earn points every month. Your data is protected by Stripe and Invisibly never accesses your balances, credentials, or account information.
- Redeem Rewards: Enjoy exclusive rewards from any of our partnered brands.
Plus, your participation automatically enters you into weekly raffles for a chance to win up to $100 in gift cards. Earning rewards has never been easier, and it’s a great way to scrounge up last-minute gifts at no cost to you.
