Viral Ulta Dupes You’ll Actually Love in 2025

A pop of color on your lips can effortlessly elevate any daytime or nighttime look. The Hydrating Core Lip Shine from e.l.f Cosmetics gives you style and savings as a perfect dupe for CLINIQUE’s Almost Lipstick in Black Honey. On top of this, it’s vegan, cruelty-free, and comes in five different shades, meaning you can select at least 3 different lipstick colors for less than what you’d pay for one shade of Almost Lipstick. 

Whether you’re looking for a little bit of flair during the day or a lot for a night out of celebrations, an eyeliner pencil is a great way to draw attention to your eyes. Urban Decay is always a terrific beauty option, but Ulta Gel Eyeliner works as a perfect dupe that will produce the same eye-popping effect. Both eyeliner pencils have 10 ingredients in common and are reef-safe. They both don’t contain allergens, parabens, sulfates, or fragrances. 

Keeping your skin healthy and protected from harsh UV rays shouldn’t be something you do only at the beach. A good skincare routine is built on sun protection, which is easy to do with good sunscreen. Supergoop! Mist Sunscreen is not only more affordable compared to the COOLA Classic Face Sunscreen Mist, but also has the exact same ingredients! 

Both sunscreens contain SPF and Vitamin E, which strengthens your skin’s protective barrier. They both contain alcohol and fragrances but don’t contain allergens, oils, silicones, sulfates, or parabens. 

Priming your face to prepare your skin for makeup is crucial to ensuring your makeup lasts and your skin stays healthy. Ulta Poreless Face Primer is the perfect dupe for getting the same impact as the Tarte Poreless Mattifying Primer. It also produces a matte effect on your face to prevent excess shine and oil, and is certified cruelty-free. 

Both face primers share 6 key ingredients, contain vitamin E, and are likely to be good for skin brightening. Neither product contains fragrances, harsh alcohols, parabens, or sulfates. Both are reef-safe.

Whatever you do, don’t skip on blush in your makeup routine! Blush can add a dash of brightness that gives a healthy glow to your skin. The MAC Powder Blush is an amazing product but it’s priced at a whopping $29.00. The Ulta Flushed Blush is the perfect dupe, sitting just at $10.00 and has identical shades. 

Plus the Ulta Flushed Blush contains clean ingredients, is cruelty free, and contains oil-absorbing properties that mattifies and reduces shine. 

Looking for something more subtle than lipstick but still eye-catching? A high-quality lip gloss will give you the subtle but effective pop of color you’re looking for. Maybelline Lifter Gloss contains hyaluronic acid not only provides gloss and shine but also smoothes your lips’ surface for a fuller, flawless pout. It’s also more affordable than Fenty Beauty Gloss Bomb, while still being a quality lip gloss choice!

Many nail polish removers contain harsh chemicals that focus solely on removing the coating, leaving your nails feeling dry and brittle as a result. Both these options have a clean and short ingredient list that are almost identical. The difference-the price! The Ulta Strawberry Nail Polish Remover is the definition of a dupe at almost nine dollars cheaper than the original fan favorite, Zoya Remove+ Nail Polish Remover.