HOW IT WORKS        EXPERIENCE   

For Advertisers

As entrepreneurs, digital agency and media professionals, we are committed to providing brands with improved engagements for consumers online. We are building a private marketplace for consumer attention & media consumption via the internet - a super premium ad network that brings scarcity and accountability back to the ecosystem.

 

The AD NETWORK

  1. Opt-in engagements

  2. Decoupled advertising targeting individuals

  3. Engagements to serve desired outcomes

  4. Increased transparency

  5. Confirmed viewability

  6. Brand safety

NOW

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  • Fraud
  • Viewability
  • High Attribution cost
  • High wastage
  • Corrupted data
  • No feedback
  • No transparency
  • Questionable ROI

A brand message goes through the ad tech ecosystem prior to reaching the customer's attention. The ecosystem is rife with fraud, corrupted data, limited transparency, low viewability and questionable ROI. There is high waste and no feedback. 

FUTURE

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  • Accountability
  • Viewability
  • Reliable ROI
  • Data
  • Feedback
  • Transparency

Imagine a future where the brand message is served directly to the consumer and there is an explicit exchange of message and attention for value. Our premium ad network will offer accountability, trusted data, viewability, reliable ROI and transparency, along with less waste and better feedback directly from the consumer.

HOW IT WORKS

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Fingerprints

System fingerprints unique individuals, irrespective of properties.

specialized targeting

For campaigns based on engagement index, enriched data & ad formats.

data

Each user carries enriched 1st party data based on consumption, context, behavior and user profile

campaign planning tools

A dashboard will provide persona/profile development; audience & contextual segmentation; white listing & brand safety tools.

user experience

 
NO PAYWALL
NO SIGNUP
ON PARTICIPATING
PARTNER SITES
 
PASSIVE ACTIVE

Global
Single-Sign-On

Premium Ads

Mutiple Creative Formats

Invisible Wallet

Behavioral Data

⬇︎Ad Load

Cross Device Identity

Opt-In Engagement

First Party Data

Multi-Layered Attribution

⬆︎Relevance

⬆︎Brand Engagement

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ROI

Brand Perception

Brand Safety

Viewability

Superior In-Process Measurements

 

Have questions?

Email us to learn more.